Blue Yonder, a leader in digital supply chain solutions, has acquired UK-based Pledge Earth Technologies to strengthen its capabilities in tracking and reducing supply chain emissions. The move integrates advanced emissions reporting into Blue Yonder’s platform, enabling businesses to achieve sustainability goals and comply with global standards.

Strategic Acquisition for Sustainability

Announced on May 1, 2025, the acquisition of Pledge, founded in 2021, enhances Blue Yonder’s ability to provide precise emissions data. Pledge’s cloud-based platform automates shipment data collection and calculates emissions across air, sea, inland transport, and logistics hubs. This aligns with the Global Logistics Emission Council (GLEC) framework and ISO 14083 standards, ensuring reliable and accredited CO2e reporting.

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Empowering Businesses with Data

The integration allows Blue Yonder customers to monitor emissions from their operations and those of suppliers and partners. David de Picciotto, Pledge’s CEO, emphasized the amplified impact of joining Blue Yonder, stating that the collaboration equips major supply chains with tools to measure and reduce carbon footprints. The acquisition supports compliance with regulations like the Corporate Sustainability Reporting Directive (CSRD) and Science Based Targets initiative (SBTi).

Driving Efficiency and Accountability

Saskia van Gendt, Blue Yonder’s Chief Sustainability Officer, highlighted the actionable insights gained from detailed emissions data. Businesses can identify inefficiencies, reduce costs, and hold logistics providers accountable for transportation emissions. The platform’s data-driven approach helps optimize operations, such as minimizing empty miles and fuel waste, fostering greener supply chains.

Future Impact and Scalability

With Pledge’s team joining Blue Yonder, the acquisition accelerates the company’s sustainability roadmap. Available to all Blue Yonder customers, the new capability supports existing Pledge clients and enhances visibility across end-to-end supply chains. As corporate sustainability becomes a strategic imperative, this move positions Blue Yonder to lead in delivering efficient, compliant, and environmentally responsible supply chain solutions.

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